WildLily
WildLily Adventure Tour is a women based company that helps women hike the Appalachian Trail in a safe and community setting. Playful, feminine, and strong are all attributes of the WildLily company. Here at WildLily we say, the adventure starts with you.
User Journey
WildLily begins when the user comes across advertisement posters while out in the community. They will then discover the website and find that WildLily is worth it. The user will register then wait to receive a welcome box in the mail. There are many different preparation items and merchandise within the box to get the user excited. Once ready to go, it is now time to prepare and embark on the hike!
Senior Project
It all begins with an idea. WildLily is truly my favorite project I have worked on. I have learn so much more about all the Adobe programs and Figma. During the production portion of this project, I got to be hands on with choosing paper, binding, using patterns, and creating stamps. My knowledge has expanded from how to print colors correctly to perfecting a presentation.